It’s about supporting and uplifting each other. We want teammates that know the value of winning as a team. We aren’t in need or in search of a hero. We know that in order to cultivate creativity within our employees and our authors, we always need to be open. We take a humble and imaginative approach to giving ourselves and others the freedom to create.Īs Chuck Wachendorfer once said, “ My ego has no amigo.” When we do right by our people, we do right by our customers. We are dedicated to innovating our culture as fast as we are innovating our product. It’s about striving to provide the best software, the best customer experience, and the best employee experience. Innovation is about not settling for what we have but striving for what we can be. We’re not seeking perfection but we are seeking constant innovation to ensure we’re doing the best we can. We realize there are areas that need improvement for our customers and our team at Lulu. We question everything and push boundaries to create the best publishing experience. We pivot quickly when we’re faced with challenges and rely on our collective optimism to see the light at the end of the tunnel. It is up to us to embrace self-awareness and focus on an optimistic mindset to overcome our challenges. It’s in our biology to always be prepared to survive. We believe that a collective positive mental attitude drives meaningful change.Īs humans, we’re wired to be negative thinkers. It also means that we build a foundation where others can thrive. That means representing the communities that aren’t always elevated. Our global view is about creating the world we want to live in and be a part of. We empower authors because their power was taken away. We recognize our privilege and give employees time off to give back. We understand our carbon footprint and work to reduce it. Whether it’s giving our employees paid time off to volunteer in our local community, our B-Corp certification, or our wide array of authors, we know the power of what community can bring. Our first core value is our most treasured. We empower authors, creators and employees to support local and global communities through diverse storytelling, volunteerism, and sustainable practices. These values are part of our effort to ensure open, equitable publishing for anyone with a story to tell. We established four Core Values to guide us in our efforts to make publishing available to anyone, anywhere. To further our mission, we’re introducing our new core values commitments that guide us in making Lulu and the entire publishing industry more accessible and welcoming. Lulu is dedicated to making the world a better place, one book at a time, through sustainable practices, innovative print-on-demand products, and a commitment to excellent service.
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